North of Stockholms busy innercity lies a classic restaurant that is known by everybody and their mother in a three mile radius. Tegelbruket provides delicious food, a varied crowd for local party-goers and a line up of skillfull musicians and artists that frequent the venue itself.
Tegelbruket mainly rests on their already well known brand of fun and familiar. Seeing as most big name clubs are in the city people who don't want to travel an hour and back to get to them usually meet up at this spot for a nice evening always occupied by friends and other locals.
Keeping this fun and familiar tone whilst still upgrading the quality of promotional material provided was the real challenge to this assignment.
At this place the entertaiment never ceases. This might be slightly surprising considering the fact that the venues success also stems from not having a lot of competion.
A lesser establishment might have simply layed back, relaxed and called it a day, but not Tegelbruket. Every week there is always something new happening as to make sure that their faithful patrons never have a reason not to come back.
There isn't alot you can do to make this spot even more succesful than it already was. Although some representative promotional design sure didn't hurt.